The people pushing the limits: athletes, sports physicians and the founders building sports tech.
Inside the thesis of Terra-Invest's Founding Partner: athletes are no longer just brand faces, but owners and partners in diagnostics, longevity and performance health.
From WHOOP straps to Catapult vests to Hyperice recovery devices, a small group of founders is building the infrastructure of athlete healthspan. Here is who they are.
A gluten-free diet, extreme mobility, breathing practice and meticulous recovery underpin one of tennis's longest peaks. The evidence is stronger in some places than others.
Training load, fragmented sleep, a lean diet and obsessive recovery have kept Ronaldo elite past 40. Separating the documented from the embellished is harder than it sounds.
The reported $1.5 million a year is not vanity spending. It is a model of treating recovery, sleep and biomechanics as infrastructure, and it has changed how the NBA thinks about aging.
